Integrated Benefits Institute

Make the Business Case

Talking to Leadership

October 2016

Making a Business Case for a Healthy Workforce

What is the C-suite trying to accomplish with its benefits strategy? What do senior leaders want to know? What do they need to know?

IBI’s recent presentation for health care employers used research findings to drive home the message that recognizing the costs of illness is just the beginning. Understanding how health creates value is far more important.

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